In comparison, the iPhone - Apple's top revenue generator - in the latest fiscal year brought in $91.3 billion in sales and sold about 150 million units. In fiscal 2013, Apple sold 26.4 million iPods and generated $4.4 billion in revenue, although both unit sales and revenue declined significantly from a year earlier. Also, while iPod sales have been declining in recent years, the device continues to bring in billions of dollars in revenue for Apple.
While the iPod Touch isn't close to being one of Apple's big money-makers, it remains an option as a lower-priced, simpler device for games, media, and music.
WALMART IPOD TOUCH PRICES 1080P
The entire iPod Touch lineup now features that 5-megapixel camera with 1080p HD video recording, 4-inch Retina display, and a front-facing camera, as well as all six colors. So it's no surprise Apple would attempt to goose sales with a price cut and a retooled low-end model, particularly as component costs have come down on devices that haven't had a dramatic update in nearly two years. Sales from the iPod line plunged more than 50 percent in the last reported fiscal quarter, and are a fraction of the sales that the iPhone or even iPad bring in. The price cuts come amid lagging sales for Apple's iPod, once its flagship product line before the arrival of the iPhone. Apple's new retail chief advises newbies to 'stay in your lane'.Learn more Skip to content Accessibility Survey Menu Deals Brands.
iOS 7.1.1 jailbreak free to all who dare to try it.A price cut for the 21-inch iMac makes it a mainstream machine.
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